The Course

Build the Life of Your Dreams

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Are You On The Right Path?

Only 14% of adults describe themselves as happy. Are you one of those lucky few or are you feeling unfulfilled?

This course will help you join their ranks by helping you define and build Comfort, Peace, and Freedom in your life. The Path is a great way to identify what you really want out of your life and to develop the skills to go achieve it.

If you are ready to achieve your dreams today, invest in the Lifetime Plan today and get unlimited access to The Path, plus these special offers:

  •  A FREE copy of Blue Collar Cash, Wall Street Journal Bestseller
  • 5 Step Guide to Accomplish ANY Goal
  • Top Blue-Collar Jobs for the Next Decade
  • Future offers exclusive to Lifetime Plan members.

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Ken Rusk is a voice of reason screaming out to the masses.

Cindy L.
Homeschool Consultant and Founder of Blue Collar Homeschool

I love Ken’s Perspective on our Life’s Purpose; to share our unique gift with the world.

Tony Robbins
#1 New York Times Best-selling Author and top Global Life and Business Strategist

Ken Rusk

Ken Rusk is a best-selling author, entrepreneur, and blue-collar advocate showing that there’s no degree required for comfort, peace, and freedom.

Ken spent his younger years digging ditches and working in construction. He never went to college. Instead, he made goals, planned, and worked hard for thirty years. Now, Ken is a very successful entrepreneur ready to share his lessons with you.

Meet Ken


Love Your Work and Secure Your Future

Ken Rusk started his first job as a ditch digger at 15 and turned that into a successful company. Today, blue-collar trades are just as much a path to success as they were then, but fewer people pursue them. Blue Collar Cash explores what makes now a perfect time to become blue-collar. 

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